Vodacom World unveils redesign to empower customers through digital innovation

Vodacom World, the largest and only technology and telecommunications mall in South Africa, has undergone an exciting refresh. The Midrand-based mall has been transformed to offer an immersive experience while continuing to empower customers with Vodacom’s innovative products, services and support.

Originally launched in 1998, Vodacom World was refurbished in 2018 into a single-store format, allowing Vodacom to streamline and personalise customer journeys. Building on this success, the 2024 redesign expands on this role to showcase emerging trends, smart life technologies, and advanced ecosystems of original equipment manufacturers. Vodacom World serves as a test lab for Vodacom products and services to be piloted before going to market.

Top brands at the mall now include Samsung, Apple, Honor, Huawei, Oppo, Tecno, Vivo and Xiaomi, as well as a Mugg & Bean for visitors to unwind with refreshments.

“We are excited to welcome customers to Vodacom World, where technology and lifestyle intersect. Our flagship mall has evolved into a premier digitally connected destination for customers to explore the latest innovations and be empowered with digital tools and knowledge while enjoying personalised customer service. This supports Vodacom’s goal of driving digital inclusion by ensuring technology is accessible to everyone,” says Samantha Botha, Managing Executive of Retail Operations and Branded Channels at Vodacom South Africa.

The newly redesigned Vodacom World serves not only as a retail hub, but also as a centre for education, engagement, demonstrations and seminars. There are Experience Zones allowing customers to interact with smart home solutions, IoT devices, and the latest gadgets, all while learning how these technologies can improve daily life.

Other features in Vodacom World include a Business Experience Centre for B2B engagements, and Connection Labs where startups and SMEs can collaborate and grow. The Activation Arena hosts events, product launches, and exclusive exhibits to keep visitors informed about the future of technology. For small business owners looking for affordable solutions to help them stay empowered, Vodacom World has a range of solutions including connectivity, Cloud, Hosting and Security (CHS), IoT solutions, financial solutions and so much more.

“As we evolve from a Telco to a Techco business, we want to bring customers on this journey with us, added Botha. “Celebrating three decades of connecting people, we want to make sure we leave no one behind. Whether you’re a tech enthusiast, a business professional, or a family looking for smart home solutions, Vodacom World offers something for everyone,” concluded Botha. Visit Vodacom World for exclusive deals.